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29 Sep

Directory Submission Technique of Link Building

Posted in Marketing on 29.09.09

Author: Anwar Alam


There is a dispute as to whether directory submission is an efficient link building technique still or not. If we go straight to the base, it can be said that it was and as of yet is an efficient link building technique. How successful this specific link building method will work for you will depend rely on how many and to what sort of directories you are submitting your site to.

Amount of backlinks has always been a key aspect for organic search engine placement. Recently Google is granting preference to the type of links as well. If by any chance you can get to achieve the quality in your link building venture in addition to the number of backlink you are getting, then there would be no question in mind that you will dominate your industry and squash the competition. It is highly recommended that before you begin the directory submission process, you should look to find as many quality directories as you possibly can get. A realistic looking link building process must include wide range of directories where some need to be from different geographic location.

It is very well known that websites with quality possess more authorities as far as Google is considered. DMOZ, also known as Open Directory Project is one of the higher authority directories which any directory submission campaign must consider submitting to. Where submitting to DMOZ cost-free, this specific directory maintains very high standards and approval time is also very long.

With exclusion of DMOZ, most of the other high standards and high authority directories are paid where one needs to pay for the directory submission. In some of the directories, the review fees do not guarantee acceptance. If for some reason your submission does not get approved, the review fees are most of the time not refundable. So it is important to make sure that you have a good quality site before you even consider submitting to these paid directories.

Link building is truly an important step towards search engine marketing and ranking. Since sites get higher position on leading search engines based on backlink quantity and the value of those links, you need to spend enough of time developing a rock solid link building plan with link building tricks that work. Directory submission should be included in any link building drive not only because it’s fruitful but also to create diversity in your link building venture.

It is not very difficult to gather a list of hundreds or thousands of directories where one can submit a site to as there are virtually ton of web directories out there on the net. It may be easier to locate a somewhat OK directory list where there are lot of directories listed already. If you can not happen to get a list of directories and need to get your hands on whole bunch of directories you want to submit to, you can try a some reputable webmaster forums where directory list like this get posted often by members.

If you find it challenging or tremendously time consuming building a list and then submit to the directories manually one by one, you can think about outsourcing your directory submissions to an SEO Company who can submit to as much directories as you want them to submit. Do a little research on the SEO Company you wish to outsource to and try to find few reviews about their reputation and services. If the company in question is reputable, then you should find at least a few reviews about them somewhere.

About the Author:
For more information on Directory Submission, visit Link Building Service.

Article Source: ArticlesBase.comDirectory Submission Technique of Link Building

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20 Sep

The Link Paradox – The Problem With Natural Link Building

Posted in Marketing on 20.09.09

Author: jessy ryder


When it comes to getting your site to rank better in the search engines, the most important thing you can do is get more quality links to your site. The major search engines like Google will tell you to do this by providing quality content on your pages and people will naturally link to you over time.

The only problem with this is that if your site is new and you have no links, it doesn’t matter how much great content you have if you don’t have any links – nobody’s going to see it.

Which brings me to the paradox. If you have a site that ranks well in the search engines, other people are naturally going to link to you if your site has good content to offer. By having a high ranking website, it’s easy to get more links to your website. Conversely, if you have a site that doesn’t have any links, your ranking in the search engines is going to be quite low, if not non existent. Nobody is going to link to your site naturally over time if they don’t even know it exists, hence the link building paradox.

This is why I don’t like such conservative views on how to build links to a website. This view simply makes things easier for the search engines. However, this view is definitely not in your best interest. After all, if you have a new website you need ways to get people to notice your site in the first place to get those high search engines rankings.

This is where hiring a link building company or doing the link building yourself comes in. Think of it just as you would any other promotion for your website. You don’t usually expect a TV reporter to just randomly call you up and ask if they can promote your business. You also don’t expect to see anybody writing about your business in the newspaper if you haven’t done any type of promotion.

The same goes for link building , if you’re not willing to promote your website then why should anyone else care and link to you?

For the do it yourselfers, here’s a couple strategies you don’t want to be without when promoting your website.

The first is the press release. If you have a brand new site, then be sure to write one and let the whole world know that your website is open for business. Even if you think you have a boring and normal website, an experienced press release writer will be able to come up with a press release that will get you more links, traffic, and sales.

The second is to be sure to write articles. You can use articles to get the word out about your website and post them on hundreds of sites that will give you a link back to your website just for allowing them to use the article.

There are many more strategies to get your website noticed, but just starting with these two can make a big difference to your bottom line.

About the Author:

The author holds great expertise in providing quality link building services and search engine optimization, and has helped many of the clients to attain better search engine rankings by understanding different aspects of link building.

Article Source: ArticlesBase.comThe Link Paradox – The Problem With Natural Link Building

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29 Aug

4 Top Questions About Directory Submissions Answered

Posted in Uncategorized on 29.08.09

Author: Seomul Evans

If you’ve spent any time at all researching SEO tactics and internet marketing strategies, then you know the importance of directory submissions. But if you’re new to the concept, then you may be wondering what exactly a directory is and what it can do for you. Here are your top 4 questions about directory submissions answered.


1. What is a Directory? A web directory is simply a listing of websites broken down by category and subcategory. Each listing typically also includes a description of the website along with a link. While a directory may sound a lot like search engine, it is not. A directory is actually managed by human editors who review each submission and determine whether or not it is appropriate for that particular directory. Each directory has its own submission guidelines, but the minimum that any directory typically requires is a completed website (one that is not under construction) and a website that doesn’t promote illegal activity.

2. Why Should I Submit my Site to Directories? Directory submissions can benefit your business in a number of ways.

First, since a directory lists websites by category, a search engine that sees your site in a directory will have a good idea of the subject of your website. The easier it is for a search engine to determine the topic of your site and its relation to your keywords, the quicker the search engine will associate your website with that particular theme.

Second, search engines place a high value on one-way links. In fact, links are one of the primary ways that search engines determine your site’s search engine ranking. Directories are a great source of one-way links. Of even greater benefit to you are older, well-established directories that are considered authoritative by the online community because those are also assigned a higher value than are newer directories that are not well known by experts.

Take a second look at any directories that require you to provide a reciprocal link to the directory on your own website. These reciprocal links are not given much value at all by search engines, and the generally accepted rule is that high-quality, authoritative directories don’t require businesses to post a reciprocal link.

3. Which Directories Should I Submit My Site To? Your best bet is to submit to both general directories and niche directories. A quick internet search will give you a listing of directories that cater directly to your product or service. While these niche directories tend not to hold the same clout as more well-established general directories, they will get targeted traffic to your site. When you’re researching general directories, focus on those that have a high PageRank. Search engines will respond more favorably to listings in these directories that those in directories with low PageRank.

4. What Else Should I Look For in a Directory? Look for search engine-friendly directories. These directories will allow deep-linking, in which your listing in the directory links to a page on your website other than the homepage. This link appears more relevant to the topic to search engines and thus helps increase your search engine ranking.

Search engine-friendly directories have other features that urge search engines to index your website immediately. As you search for the directories you want to use, be sure to find directories that have been labeled “search engine friendly” by other users.

As you further research directory submissions, you may find it helpful to consult with an internet marketing professional. She can not only help you find the right directories for your website, but she can also submit your site on your behalf. Furthermore, she can discuss your overall internet marketing strategy and help you determine just how directories can help drive traffic to your site and increase your profits.

About the Author:
Seomul Evans is a senior SEO services with “SEO 1 Services” a Dallas firm providing Online Directory submissions and free internet marketing Blog articles.

Article Source: ArticlesBase.com4 Top Questions About Directory Submissions Answered

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